Bird's-eye view of the Marsoum stage with the Giza Pyramids behind it — THE NEW MAP launch event at the Grand Egyptian Museum with the Pyramids illuminated at night

Strike Media Presents

THE NEW MAP

نرسم المستقبل


Marsoum Developments

Launch Event · Grand Egyptian Museum · Giza · 2026

Scroll

The Brief

Event at a Glance

نظرة عامة على الحدث

حفل إطلاق راقٍ لمشروع مرسوم للتطوير العقاري، على شرفة المتحف المصري الكبير في الهواء الطلق أمام الأهرامات، لـ ١٥٠٠ ضيف مدعو في ليلة ٨ سبتمبر ٢٠٢٦.

Event
Marsoum Developments New Project Launch
Date
8 September 2026
Venue
GEM Fine Dining Terrace · Giza
Guests
1,500 PAX
800 General + 700 VIP
Catering
5-Star Catering Partner

Full branded dining floor at the Grand Egyptian Museum — Marsoum Developments event at dusk

The Venue

Grand Egyptian Museum

المتحف المصري الكبير

Fine Dining Terrace · Giza

الوجهة الأكثر أيقونية في مصر — شرفة فاخرة بمساحة ١٢٫٥٠٠ متر مربع تطلّ مباشرة على الأهرامات. لا مكان آخر يحمل هذا الثقل الحضاري.

0m²
Total Terrace Area
0
Maximum PAX Capacity
1 / 1
Direct Pyramid View
0yrs
Of History as Backdrop

The only venue in Egypt where your launch event is witnessed by 5,000 years of civilization. The Grand Egyptian Museum Fine Dining Terrace is not a backdrop — it is the statement.

Marsoum Developments branded outdoor pavilion — THE MAP JUST CHANGES

The Concept

THE
NEW MAP

نرسم المستقبل

مفهوم يجمع بين عمق الموروث وطموح المستقبل في ليلة واحدة لا تُنسى.

Marsoum Developments — From Alexandria to West Cairo — brand identity
The Map Just Changed — Marsoum Developments — Arabian horse and Egyptian landmarks
The Journey Continues — From Alex to West Cairo — Marsoum Developments

The Experience

The Guest Journey

رحلة الضيف

أربع محطات متكاملة تصنع ليلة لا تُنسى: الوصول الاحتفالي، التجوال بين الإبداعات، لحظة الكشف الكبرى، واللحظة التي يُروى عنها.

Four acts. One unforgettable night.

01

Arrivalالوصول

Branded valet. Monumental steel arch. 300m red carpet corridor. The first hero moment.

02

The Promenadeالمشوار

Registration desks. Living Map floor projection. Live engraving artist. Arabian horse photo moment. Signature perfume bar.

03

The Revealالكشف

Terrace opens. Full scale hits. Pyramids on the horizon. 1,500 tables in navy and gold.

04

The Momentاللحظة

CEO on stage. Project unveiled. Heritage orchestra. The headliner. The night remembered.

Guests arriving at the Marsoum entrance arch at night — red carpet, navy and gold

Act 1 · Arrival

The First Impression

الانطباع الأول

استقبال ملكي: ممشى أحمر بطول ٣٠٠ متر، بوابة ضخمة بنقش ذهبي، وموسيقى عود عربية تستقبل كل ضيف.

  • Valet & Drop-Off
    Branded valet stands. Marsoum uniforms. Arabic welcome.
  • The Entrance Gate
    Monumental arch. “THE NEW MAP” in gold relief. First hero photo moment.
  • Red Carpet Corridor
    300m curated promenade. Warm amber uplighting. Arabic oud music.

Act 2 · The Promenade

Signature Moments

لحظات لا تُنسى

Four activations engineered to be photographed, shared, and remembered.

أربع محطات تفاعلية مصممة للمشاركة والتوثيق: خريطة مصر المضيئة، نقّاش حي على الحجر، حصان عربي أصيل في قوس ضخم، وبار عطور بتوقيع مرسوم.

Gold photo zone activation
01

The Living Map

Floor projection of the Egypt map in gold and navy. Guests walk across it. The Instagram moment.

Marsoum branded red carpet corridor under searchlights at night
02

The Engraver

A master artisan hand-engraves guest names on stone tablets in Marsoum style. A keepsake they carry home.

Rearing white horse sculpture inside the Marsoum photo zone arch
03

The Arabian Horse

The Marsoum horse — rearing, illuminated — framed in a monumental navy arch. The brand motif guests photograph and carry home.

Marsoum branded perfume bar on the red carpet promenade — Scent · Identity · Legacy
04

The Perfume Bar

A glass-and-gold cabinet of signature scents — "Scent · Identity · Legacy." Guests choose and take a bottle. The brand they carry home in every sense.

The dining floor at the moment of the reveal

Acts 3 & 4

The Night Turns

حين تتحوّل الليلة

تنفتح أبواب التراس على ١٢٫٥٠٠ متر مربع من الضوء والأهرامات في الأفق. لحظة الصمت تلك هي قصد المصمم بالضبط.

The Reveal

The terrace doors open and the full scale of the night lands at once — 12,500 square metres of illuminated stone, the horizon opening onto the Pyramids, 150 tables dressed in navy and gold falling away toward the light. Conversation stops. That silence is the design intent.

The Moment

The CEO takes the stage and the project is unveiled against 5,000 years of skyline. Dinner follows in five-star service. The heritage orchestra gives way to the headliner, and the last frame of the night is a stage, a crowd, and the Pyramids behind them.


Spatial Design

The Floor Plan

المخطط الكامل

Every square metre accounted for.

١٥٠ طاولة مستديرة لعشرة أشخاص، منطقة VIP مستقلة بخدمة كاملة، ومسرح بعرض ٢٠ متراً في مواجهة الأهرامات مباشرة.

Grand Egyptian Museum terrace floor plan
  • 0m²
    Total terrace area
  • 0
    Invited guests
  • ~0
    Round tables (10 pax each)
  • VIP ZONE
    Separate carpeted section + full dedicated service
  • STAGE
    20m × 8m facing the Pyramids
  • 2 ZONES
    General floor + VIP elevated section
Bird's-eye view of the Marsoum event at the Grand Egyptian Museum — red carpet promenade and 1,500-pax dining terrace at dusk

Bird's-eye · GEM Terrace · Marsoum Event at Scale

Marsoum × Strike Media — event stage facing the three Pyramids of Giza at dusk

Stage Design

The Stage
& Production

تصميم المسرح والإنتاج

A 20m × 8m stage facing the three Pyramids of Giza — built for 1,500 guests and a headlining night.

Marsoum stage and dining — full venue overhead view with the Pyramids at dusk
Marsoum stage front perspective — searchlights, Pyramids, 1,500 guests
Full venue overview — Marsoum event at the Grand Egyptian Museum
Gala night with Pyramid view
GEM dining terrace at dusk

Entertainment

The Programme

برنامج الحفل

Three tiers. One rising arc.

ثلاثة مستويات من الترفيه تتصاعد في حدّتها: موسيقى تراثية، عروض فنية حية، وختام ساهر بنجم عربي يُغلق ليلة لا تُنسى.

Headliner
Premium Arabic Artist
Classical, emotional, culturally resonant. The name that makes the invitation impossible to decline.
Opening Act
Egyptian Heritage Orchestra
A 30-minute set that opens the night and sets the register — heritage first, spectacle second.
Ambient
Living Art Performers
Costumed in engraving-inspired attire, moving quietly through the dining floor all evening.

Entertainment Options

Select Your Headliner

اختر النجم المناسب

Six calibres — one night. Strike Media manages all negotiations and contracts.

ستة خيارات من ألمع نجوم مصر والعالم العربي — ستريك ميديا تتولى التفاوض والعقود من أوّلها لآخرها.

Cairokee
Cairokee
8,000,000 EGP
Headliner Fee
Angham
Angham
6,500,000 EGP
Headliner Fee
Tamer Hosny
Tamer Hosny
6,000,000 EGP
Headliner Fee
Ahmed Saad
Ahmed Saad
5,000,000 EGP
Headliner Fee
Mohamed Hamaki
Mohamed Hamaki
3,800,000 EGP
Headliner Fee
Ramy Sabry
Ramy Sabry
2,000,000 EGP
Headliner Fee

F&B Concept

A Mediterranean Journey
— from Alexandria to Cairo

رحلة متوسطية — من الإسكندرية إلى القاهرة

تجربة طعام بمعايير فنادق الخمس نجوم — من مقبلات البحر المتوسط إلى الطبق الرئيسي العربي وصولاً إلى الحلوى المصرية الأصيلة.

FROM ALEX TO WEST CAIRO — Marsoum Developments journey artwork: Alexandria lighthouse, Cairo Pyramids, Nile civilisation
Catering Partner
5-Star Catering Partner
Four Seasons, Marriott, or Hilton Egypt — full banqueting brigade at 1,500 pax scale.
Menu Concept
Mediterranean mezze → Pan-Arabic main → Egyptian dessert
A three-act menu that mirrors the arc of the evening itself.
Table Design
Navy linen · Gold cutlery · Stone centerpieces
Amber candlelight throughout — warm enough to photograph, low enough to keep the Pyramids in frame.
Welcome Drink
“The New Map” signature mocktail
Served on arrival by uniformed ushers along the promenade.

On Stage

Masters of Ceremony

مقدمو الحفل

Four seasoned voices guiding the evening from welcome to close.

Ibrahim Abdelgawad — MC

Master of Ceremony

Ibrahim Abdelgawadإبراهيم عبد الجواد

Hekmat Abdelhameed — MC

Master of Ceremony

Hekmat Abdelhameedحكمت عبد الحميد

Passant El Hussieny — MC

Master of Ceremony

Passant El Hussienyپسنت الحسيني

Farah Ali — MC

Master of Ceremony

Farah Aliفرح علي

Event Day

Hour by Hour

ساعة بساعة

من الاستقبال عند السادسة مساءً حتى ختام الليلة — جدول زمني محكم يضمن تدفقاً سلساً لكل لحظة من الحدث.

From venue takeover to valet retrieval.

14:00
Setup
Full venue takeover
17:00
Rehearsal
AV test & staff briefing
18:30
VIP Doors
VIP guests & cocktail hour
19:30
All Guests
1,500 seated, orchestra plays
20:30
Reveal
CEO on stage, project unveiled
21:15
Dinner
5-star service begins
22:15
Headliner
Main act, Pyramids in frame
23:30
Close
Gifts distributed, valet retrieval
Marsoum Developments — From Alex to West Cairo · THE NEW MAP brand artwork "The map just changed. This is where the new one begins." — Marsoum Developments

Proven Execution

Strike Media Has Done This Before

ستريك ميديا نفّذت ذلك من قبل

سجل حافل بأحداث من هذا الحجم والمستوى. ستريك ميديا نفّذت فعاليات مماثلة في نفس المكان وتعرف بدقة ما يتطلبه الحدث الاستثنائي.

The scale. The venue. The production — already delivered.

Marsoum Developments branded activation pavilion at a previous launch event

Activation

THE MAP JUST CHANGES

Branded Entrance Pavilion

Marsoum Developments multi-project press wall — Zanobia and more

Media & Press

THE MARSOUM PORTFOLIO

Step-&-Repeat · Multi-Project Presence

Marsoum's event presence is already legendary — the GEM night will be the pinnacle.

The GEM Fine Dining Terrace with a direct view of the Pyramids of Giza

We already did this.
At this venue.

Why Strike Media

The Team That Has
Been Here Before

الفريق الذي سبق وجوده هنا

فريق ستريك ميديا للإعلان والعلاقات العامة — أصحاب الخبرة في أكبر أحداث مصر وأكثرها أثراً وتأثيراً.

01
GEM Track Record
We produced Golden View Developments’ launch at this exact venue — 1,200 guests, July 2025.
02
End-to-End
Strategy → concept → production → PR → media. One team, one vision.
03
Real Estate Specialists
Our portfolio spans premium real estate launches across Egypt.
04
Speed + Quality
A full event of this scale delivered within a 6-week timeline.
The Grand Egyptian Museum at night — THE NEW MAP light beams

“The map just changed. This is where the new one begins to be drawn.”

نرسم المستقبل

01
Scope Alignment Meetingاجتماع تحديد النطاق
02
Concept Lock & Venue Bookingتثبيت المفهوم وحجز المكان
03
Full Proposal Deliveryتسليم العرض الكامل
Powered by